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CS-09 — Automation & AI

Retail sales forecasting for Eroski

Sales forecasting models by store, product, category, section and promotion to understand demand, seasonality and the effect of promotions.

My role
Data Engineer and researcher (IKERLAN).
Period
Not documented
Disclosure
Anonymised details
Technologies
PythonJupyterPandasProphet
Last reviewed
13 November 2026

Context

Eroski needed a better understanding of demand, store behaviour and product consumption to support commercial decisions, including the evaluation of promotions.

Challenges

  1. 01Combining several dimensions (store, product, category, section, promotion, period).
  2. 02Separating seasonality, trend and the effect of promotions.
  3. 03Comparing and validating models reliably.

Solution & architecture

Exploratory analysis of purchase history, feature engineering and comparison of time series models (autoregressive, ARIMA/SARIMA-type techniques, Facebook Prophet) and regression models, with model validation. The analysis also assessed which promotions were associated with more favourable sales patterns.

Key decisions

Not documented yet

Trade-offs

Not documented yet

Results

Results will be published once verified

Lessons learned

Not documented yet

A relevant project because it brings together analytical techniques with retail operations, sales behaviour and commercial strategy.

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